Schedule it

How far out have you planned your customer touchpoints? Know a product enhancement will be released in the next quarter?

Step back from your tactical day to day execution and think a few months out.  Start by creating and scheduling your next three email campaigns and notice how easy the tactical becomes as the delivery date for each approaches.  Since you’ve already planned your promotions and thoroughly thought through the messaging, it will be a relief instead of a last minute, pull it all together and get it out by midnight effort.

About Dan Ogdon

Dan has been with Swiftpage since 2006 and has a passion for delivering solutions to companies that increase the value of their product offerings. Dan is an avid fly fisherman and spends any time he can with his growing family.

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