Brand Heirarchy

David Armano is putting together a presentation on the differences between influential power of A list, B list, and C list bloggers and I felt like it was a nice metaphor for your brand as well.

“The bigger point that I want to make is that bloggers at each level command a “sphere of influence”.  The higher the “level”, the more people are exposed to a blogger’s influence.”

Isn’t this true for your brand and your competition?  How large is your sphere of influence and who is feeding it?

About Dan Ogdon

Dan has been with Swiftpage since 2006 and has a passion for delivering solutions to companies that increase the value of their product offerings. Dan is an avid fly fisherman and spends any time he can with his growing family.

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