Survey Says…

Survey Series Part 1 of 4: Uno Intro

The descriptive and resourceful tips to come:

Uno Intro

-Content Sherpas (Guiding Participants through a Survey)

-A Handsome Reward (a.k.a. Landing Pages)

-The Whole Enchilada

With all of the cool new technology floating around today, what is the point of using an archaic survey for gathering data? The answer is that no matter how hip and crazy our technology gets, you still need to know who your customer is, how to contact them, and why they have chosen to use you of all people on this massive globe.

The scary part is that it is extremely easy to make a boring, dull, and quickly hated survey that no one wants to fill out, smell, taste, or touch with a 45 foot pole. Luckily we want to help the 45 foot pole thing not take place and will be continuing this four-part Survey Series on exactly how and why you need to include surveys in your marketing repertoire to deliver valuable information to your own doorstep.

Basically the end goal will entail loads of contact information and feedback from all of those customers who keep you and your organization afloat. The life-blood of your company if you will? So, it truly is in your best interest to keep an eye on this lifeblood and make sure that it is happy, content, and not in a rush to leave you.

Here is a little taster of what’s to come. This survey happens to be a creation from one of our customer’s websites and it is your most basic, effective, and rudimentary surveys that brings results: Brainsell’s Newsletter Sign Up. In the remainder of this four part series we will take a look at how a simple survey actually and legitimately brings you results and then how you can take it all one step further.

So, stay tuned.

About Dan Ogdon

Dan has been with Swiftpage since 2006 and has a passion for delivering solutions to companies that increase the value of their product offerings. Dan is an avid fly fisherman and spends any time he can with his growing family.

Trackbacks/Pingbacks

  1. Content Sherpas - Survey Says Volume II of IV « - September 20, 2007

    […] « Survey Says… […]

  2. Content Sherpas - Survey Says Volume II of IV « - September 20, 2007

    […] « Survey Says… […]

  3. Landing Pages - Survey Says Volume III of IV « - September 28, 2007

    […] -Uno Intro […]

  4. Landing Pages - Survey Says Volume III of IV « - September 28, 2007

    […] -Uno Intro […]

  5. The Whole Enchilada « - September 28, 2007

    […] -Uno Intro […]

  6. The Whole Enchilada « - September 28, 2007

    […] -Uno Intro […]

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