Qualifying your contacts with ACT! E-Marketing

Our very first post for the ACT! by Sage Journal shared insight into lighting up your email lists. It stressed the importance of thinking first of who your message will be sent to and why you are sending it to them, more than just “Well, I haven’t sent an email in a while, better get one together.”

What if I told you the targeting doesn’t stop there? What if I told you your return on investment could increase even more because of it?

Let’s present another scenario with a qualified call list thrown in.

Continue reading about how to target your email marketing even further>>

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