Guest Blog Double Header: Segmentation and Automation

This week we were able to get two articles posted. One in the ACT! by Sage Journal and the other in the Sage Saleslogix Journal.

The first, Segmentati​on Two Ways describes strategies for customer profiling and customer life stage segmentation.

The second, Simple ways to let your customers know you care… automatica​lly talks about these points:

  • A few ways you can add that special touch to start the New Year off right are… 
  • Go beyond a generic welcome message.  
  • Personalize your greetings and promotions.  
  • Thank your customer’s personally by appealing to their specific segment or industry.  
  • Determine your customer A-team and make sure they know their importance.

Enjoy!

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