FAQ Friday: What is the landing page feature and why should I use it?

Using the landing page feature, you are able to turn any template into what is essentially a mini website. Each landing page is hosted on the Swiftpage server and is given a unique URL. You can link to your unique URL from anywhere on the web (websites, Tweets, Facebook, etc.) or within emails. All Swiftpage accounts are allotted at least one landing page. Our Pro and Team accounts can create up to 10. Landing pages stay active until you choose to remove them.

The Swiftpage Landing Page feature has been used to:

  • Create a page specific to single product
  • Promote a sale featuring many products
  • Detail a customer appreciation event
  • Collect data from website visitors
  • Provide additional details on a specific promotion
  • Feature recent projects done by a nonprofit
  • Make a ‘Thank You’ page for customers to land on after filling out a form
  • Collect orders for an eBook

Check out some awesome landing page examples from Bright Peak. FYI, these are active so please don’t fill out the forms.

Using the Swiftpage Landing Page Feature
Event RSVP Page for Milner Inc
Event Thank You page following survey completion for Milner Inc
Survey Thank You page for Pollak

Hosted on Client’s Website
Web banner and landing page for CB LOANS with a Swiftpage hosted landing page as a thank you page
Informational landing page for Riverflow Pool Designs

Here is a great resource to learn how to easily create landing pages using the Swiftpage Landing Page feature. Give it a try and let us know how you use your landing page. By the way, if you are looking for a custom landing page design, talk to Bright Peak.

About Audrey Howes

Audrey has been an active member of the Swiftpage team since September 2009. Audrey manages Social Media and special projects with her marketing know-how and design expertise. When she’s not working you are likely to find her enjoying time with her family in the mountains near Steamboat, going for a run, reading a good book, being goofy with her kids, or savoring a latte in a local coffee shop.

Trackbacks/Pingbacks

  1. FAQ Friday: What does all this email marketing jargon mean? | Swiftpage Marketing Blog - August 10, 2012

    […] Landing Page A single web page used for various marketing purposes such as hosting a full article linked to from an email, collecting registrations for an event, or giving more information on a marketing initiative. Most landing pages seek to convert visitors to leads. Learn more about the Swiftpage Connect Landing Page Feature here > […]

  2. FAQ Friday: What does all this email marketing jargon mean? | Swiftpage Marketing Blog - August 10, 2012

    […] Landing Page A single web page used for various marketing purposes such as hosting a full article linked to from an email, collecting registrations for an event, or giving more information on a marketing initiative. Most landing pages seek to convert visitors to leads. Learn more about the Swiftpage Connect Landing Page Feature here > […]

  3. FAQ Friday: Top 12 Swiftpage Connect FAQ Posts from 2012 | Swiftpage Marketing Blog - December 28, 2012

    […] How do I make sure my email gets delivered? 11. How do I interpret online reports? 10. What is the landing page feature and why should I use it? 9. How do I make sure my email gets to the inbox? Part IV 8. How can I create an HTML template to […]

  4. Using Landing Pages to Maximize Value | Swiftpage Marketing Blog - August 13, 2013

    […] If this method of incorporating Landing Pages into your online marketing campaigns is new to you, I highly recommend adding it into your plan. It can be a very powerful tool in addition to marketing emails and banner ads, helping increase the effectiveness of both. To learn more about creating Landing Pages through your Swiftpage account, click here to read on. […]

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