The holidays are sneaking up on us. It is time to get your stockings in a row for your holiday marketing season. We know it can be challenging to come up with ideas year after year. As an early present, we’ve put together some holiday marketing ideas for over 13 different industries! We’ve also put it into a nice PDF if you’d prefer to download and print.
SALONS AND SPAS
Get Holiday Glam
Notify your clients about product and service specials as early as October. Push them to schedule appointments in time to look and feel their best for holiday party season. Be sure to send out appointment reminders to increase efficiency during this hectic time of year.
Spotlight Your Festive Location
Include photos of your location decorated for the season to entice festive visitors. Be sure to include capacity details, holiday party hosting options and contact information to boost your private party reservations.
RESTAURANTS AND BARS
‘Tis the Season Traffic
Add new holiday-friendly and seasonal food and drink specials to your menu and your communications. Be sure to time the best deals when you have the slowest traffic and the highest opportunity to draw people in and create buzz around the delicious – and limited time only offerings.
Why Wait? Avoid the Rush
New Year’s resolution-ers will be sure to pack your club locations come January, so offer early fall incentives. Provide facts and more flexible class schedules to speak to how much easier your member’s fitness goals will be if they stay active during the holiday season. If the weather turns colder in your area, send timely notifications about your class and equipment offerings as members and past/potential members’ routines move indoors.
Last Minute Specials
The holidays are a popular time to take a vacation. Let those last minute shoppers know about all of the amazing places they can go. Add a theme to it such as, “The 12 Days of Vaca” or “Santa Goes South” to your campaign to capture the spirit of the season.
Holiday Card Photos
Get a jump on other photographers by suggesting your customers get their holiday photos done now. Offer a special discount for sessions booked in October. Or book a local Santa and offer a deal on photos with Santa for your early booking customers.
CONSTRUCTION AND BUILDING
Get Your Home Holiday-Ready
Offer specials on common renovations to push contacts to make updates to their home in time to host a holiday party!
Come back next week to see the rest of our ideas! We’d love to hear your ideas as well. Comment below!