28 Days of Email Inspiration: Day 5

We love email…and we love sharing our passion with you. During the month of February aka the “month of love”, we will be featuring one email a day with tips, commentary and more from industry experts.

Day 5: foursquare Tells Us What We Missed Last Week

Industry: Social Media, Gamification
Type of Email: Transactional / Update

Foursquare anyone? No, we’re not talking about the school yard game – we’re talking about social media. We’ve written about foursquare before, but not about their emails. Missy Bergen, our Creative Director, provides insight on the weekly foursquare emails she receives…

“I always liked their weekly updates they send… they include relevant call to actions, take me down memory lane, and show me what I may have missed of my friends. Plus it’s colorful and has a cool background.”


What about the random dog image at the end of the email? This is actually a user setting that you can have email notifications for.


How about you? Do you allow your recipients to sign up for personalized content?

Feeling inspired? Tweet us with hashtag #28DaysofEmailLove.

Need assistance with your email template? Contact our creative services division Bright Peak at brightpeak.com or 877-228-8377 option 3.

About Luke Siegle

Joining Swiftpage in July of 2010, Luke currently manages Bright Peak, the creative services division of Swiftpage. A Colorado native, he can be found outdoors skiing, fishing, or hiking. He also enjoys traveling and spending time with friends and family.

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